Symco In The News

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7 Words to Avoid & What to Say Instead

Do you want to find out what the most painful sales word is? Do you know why you should stop your customer from thinking? And how to not create ‘shoppers’ from your customers? Sign up to our newsletter and we’ll send you a copy of 7 Words to Avoid & What to Say Instead immediately. In this […]

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Are your PROFIT margins reducing?

  How is the VALUE in your product or services determined? Think of it in terms of a set of scales. On one side you have the product or service, and on the other is the amount of money you are asking them to spend on it. If the scales don’t at least balance, the […]

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Protect your dealership bricks from millennial clicks – Ideas for future-proofing your offline business in the digital age

Protect your dealership bricks from millennial clicks – Ideas for future-proofing your offline business in the digital age. Not so long ago, the average person looking to purchase a car physically visited over three dealerships, providing an opportunity for multiple salespeople to ‘do their thing’ and secure the sale. Today, the one-time tyre kickers have […]

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Car sales & blind dates - the common factors

Car sales, blind dates, and the common factors for success

Car sales, blind dates, and the common factors for success It’s Valentine’s Day, so naturally, love is in the air. But it doesn’t have to be 14th February for you to make the most of a prospect’s positive emotions in order to make a sale. In fact, spending time building rapport before trying to get […]

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A bite-size lesson in learning for the car sales industry

A bite-size lesson in learning for the car sales industry Apprehensive about closing a sale? Wish you had more tools in your armoury for dealing with objections? Or perhaps you’d just like some fresh ideas on how to get the most out of every sales opportunity? So, what are you going to do about it? […]

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It’s not too late to make a New Year resolution

How being SMART can help drive your New Year success We know how it is. 31st December comes around and the media is full of ‘helpful’ articles on what we could or should be giving up or doing differently come midnight. We reflect on the year that has passed and decide that yes, next year […]

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Driving home for Christmas

Driving home for Christmas This Christmas, the RAC predicts that 1.25 million motorists will travel to spend the festive period with friends and family. Sadly we’re not all Chris Rea, and the upbeat melody of Driving home for Christmas probably isn’t how you will be feeling while sat in traffic, navigating bad weather conditions, as […]

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It’s car sales, Jim, but not as we know it!

It’s car sales, Jim, but not as we know it! When Star Trek first hit our screens in 1966, the space-age vision of the 23rd Century seemed light-years away. Fast forward 50 years, and it’s frighteningly conceivable. The digital world is now the norm and it’s driving change in every area of our lives – […]

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Symco Deliver Premier ‘IMI Quality Assured’ Sales Training Course To The UK Motor Industry

UK based sales training company ‘Symco Training’ are now delivering industry leading courses to the motor Industry, following accreditation by the IMI (Institute of Motor Industry). Research has shown that the attitude and knowledge acquired during the first three months in any job is most likely to stay with employees and dictate performance throughout their […]

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Symco Training Featured in IMI Magazine

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